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In this instance we have not been sensitive enough to this agenda. H & M Hennes & Mauritz ABs annual accounts and consolidated. videowaywire videoid469A830CCDBCDD31 H&M’s profits have reportedly plunged following the controversy surrounding its racist monkey hoodie ad. Racism and bias in any shape or form, conscious or unconscious, deliberate or accidental, are simply unacceptable and need to be eradicated from society. We will now be doing everything we possibly can to prevent this from happening again in future. We have taken down the image and we have removed the garment in question from sale. This incident is accidental in nature, but this doesn’t mean we don’t take it extremely seriously or understand the upset and discomfort it has caused. We agree with all the criticism that this has generated – we have got this wrong and we agree that, even if unintentional, passive or casual racism needs to be eradicated wherever it exists. We appreciate the support of those who have seen that our product and promotion were not intended to cause offence but, as a global brand, we have a responsibility to be aware of and attuned to all racial and cultural sensitivities – and we have not lived up to this responsibility this time. Our standards are high and we feel that we have made real progress over the years in playing our part in promoting diversity and inclusion. In this instance we have not been sensitive enough to this agenda.H &M is fully committed to playing its part in addressing society’s issues and problems, whether it’s diversity, working conditions or environmental protection – and many others. H&M is an obvious example of this cultural practice: The retailer’s earnings have taken a huge hit just months after they released a recklessly racist ad featuring a Black child model in a. Racism and bias in any shape or form, conscious or unconscious, deliberate or accidental, are simply unacceptable and need to be eradicated from society. This incident is accidental in nature, but this doesn’t mean we don’t take it extremely seriously or understand the upset and discomfort it has caused. Western fashion brands such as Nike and H&M are facing a backlash from Chinese state and social media over past comments raising concerns about alleged abuses in Xinjiang. We appreciate the support of those who have seen that our product and promotion were not intended to cause offence but, as a global brand, we have a responsibility to be aware of and attuned to all racial and cultural sensitivities and we have not lived up to this responsibility this time. We agree with all the criticism that this has generated – we have got this wrong and we agree that, even if unintentional, passive or casual racism needs to be eradicated wherever it exists. H&M is fully committed to playing its part in addressing society’s issues and problems, whether it’s diversity, working conditions or environmental protection – and many others.
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The online outrage caused by the Swedish retailer’s pick of a black child modelling a hoodie with the words ‘Coolest monkey in the jungle’ emblazoned on the front, has forced the company into an official apology while removing the image from its site. Our position is simple and unequivocal – we have got this wrong and we are deeply sorry. RT’s guests weigh in on H&M’s advertisement controversy in an on-air debate. We would like to put on record our position in relation to the image and promotion of a children’s sweater, and the ensuing response and criticism. To all customers, staff, media, stakeholders, partners, suppliers, friends and critics.